1.  Songjeong Beach Hotel






Gangneung Songjeong Beach Hotel, 2018
Giho Seong, Seonhee Lee ,Hayeong Kang, Donggeun Lee
The site has been a limited area for a long time because it is a militarily sensitive area for Korea’s political and historical reasons. As a result, coastal military fences (3.5km) existed along the beach, but all were demolished in 2017 to revitalize the coastal landscape and activate the local tourism industry.  Therefore, our architectural team and I have contributed to the vitalization of the tourism industry in Gangneung by providing serviced residence hotel accommodation in this area. 














The site has been a limited area for a long time because it is a militarily sensitive area for Korea's political and historical reasons.  
As a result, coastal military fences (3.5km) existed along the beach,but all were demolished in 2017 to revitalize the coastal landscape and activate the local tourism industry.  Therefore, our architectural team and I have contributed to the vitalization of the tourism industry in Gangneung by providing servic residence hotel accommodation in this area.






Our design philosophy revolves around creating a serene environment where guests can unwind and immerse themselves in the natural beauty that surrounds them. Each room boasts breathtaking ocean views, ensuring that guests can connect with the tranquil seascape from the comfort of their own space. The carefully planned balconies are designed to seamlessly integrate with the landscape, inviting guests to engage with the flora and fauna that grace the surroundings. To enhance the guest experience, we have meticulously separated the hotel from nearby facilities, providing a peaceful retreat away from the hustle and bustle. Additionally, we have incorporated a lush bumper zone, acting as a verdant buffer between the top floor of the hotel and neighboring amenities, further enhancing privacy and tranquility. Furthermore, our design seamlessly integrates with the local environment, with convenient access and pathways leading directly to the nearby beach. This thoughtful planning ensures that guests can easily enjoy the pristine sands and crystal-clear waters, enhancing their overall stay at the hotel.